4 Reasons Personal Branding Is Important

What comes up, when you Google your name? If the answer is “nothing”, you probably haven’t spent much time developing your personal brand. Developing a personal brand takes work, and it’s not going to happen overnight. But once you do it, the benefits are endless. In this video, I talk about 4 valid reasons to create a Personal Brand and give you some tips on how to get started creating your personal brand.

1. Helps You Stand out from the Crowd A personal brand is a great way to demonstrate your skills and knowledge about a particular subject or field.

2. It Leads to Opportunities A strong personal brand will lead to a multitude of opportunities.

3. It Inspires Trust in Your Audience If you build your brand like a business, but still maintain a personal front, you’re guaranteed to inspire trust amongst your audience.

4. Someone Is Always Going to Be Screening You Online Prospective clients, sponsors, and investors want to check you out before deciding if they want to be associated with and/or work with you.

I would love to talk more about your personal branding, media, speaking and video needs. Please visit www.janetteburke.com to book your 30-minute Complimentary Strategy Call with Me where you’ll learn the 3 tips that will get you featured on more media, pod/webcasts and speaking stages than you ever thought possible.

5 Reasons to Get Media Training

In this Tuesday Training video, Janette talks about the 5 Reasons to get media training before appearing on any camera – be it for media, pod & webcast interviews, your own videos, LIVES or Zoom. Media training can be highly effective in assisting you develop the presentation, performance, and communication skills you need to get your message across succinctly and with impact. And when you are an effective spokesperson, the media will return to you again and again for expert commentary on your area of expertise as opposed to you having to chase them for a placement.

Learn to:

• Boost your public speaking confidence

• Clearly & concisely define your key messages

• Be prepared for difficult questions

• Take control of the interview

• Not to be taken out of context

How to Do Hair & Make-Up for Any Camera

From Zoom calls to media, podcast & speaking opportunities, even creating your own videos and LIVES, these days, more than ever, knowing the right way to present and conduct yourself on-camera is crucial to your brand and credibility.

First impressions count. Like it or not, your image is what your potential clients, sponsors, investors, fans, and followers instantly notice. It takes them 0.1 seconds to form a lasting impression and decide if they want to know more about your business, and work with you. A feeling they get just by looking at your face.  According to a series of experiments conducted by Princeton psychologists, Janine Willis and Alexander Todorov, longer exposure doesn’t alter those impressions. 

Put your best face forward. So, to ensure you put your best face forward, in today’s Lessons from the Limelight LIVE Facebook training that I made just for you on a Janette's TV/Janette's TV Podcast Shoot Day, I talk about:

• How to do your hair & makeup for any camera - whether you’re seeking a more polished media, webcast, or virtual speaking appearance, or a more casual make your own videos or LIVE on the fly from your phone or computer.

• I also give you some of my best Hair & Makeup tips and personal on-camera favorite products, discuss how to apply and where to purchase them.

Watch Here: